Smoonpai Skincare Product

Overview

"Smoonpai" means Herb in Thai. The elements in the logo represent branches and leaves, which are important ingredients in this skincare brand. The green color highlights the unique components of this skincare derived from natural resources in Thailand, such as Centella, Purslane, and Cucumber. The scents evoke the aroma and aesthetics of Southeast Asia.

My role

I perform Brand identity design, Graphic design , artwork, and Packaging design. This product is in the process of product development, production, and marketing.(Using Adobe Dimension, Sketch Up)

Smoonpai Skincare Product branding, Packaging design with herbal inspiration and Southeast Asian ingredients. Designed by Panithan (Penny)
Smoonpai Skincare Product branding, Packaging design with herbal inspiration and Southeast Asian ingredients. Designed by Panithan (Penny)

Concept

The concept of Smoonpai "Sa-Moon-Pai" aims to showcase authentic Thai herbs catered to individuals with sensitive and dry skin. It is a skincare product that meets two essential criteria: being non-toxic and sustainable. Not only is it safe for the skin and health, but it is also ethical, as the brand does not conduct any testing on animals. Moreover, it contributes to making our planet a better place.

Smoonpai Skincare Product branding, Packaging design with herbal inspiration and Southeast Asian ingredients. Designed by Panithan (Penny)
Smoonpai Skincare Product branding, Packaging design with herbal inspiration and Southeast Asian ingredients. Designed by Panithan (Penny)
White tube of skincare product labeled "SMOONPAI Intense Repair Daily UV Defense SPF 50 PA++++", Smoonpai Skincare Product branding, Packaging design with herbal inspiration and Southeast Asian ingredients. Designed by Panithan (Penny)
White tube of skincare product labeled 'Smoonpai Intense Repair Foaming Cleanser' on a light background. Smoonpai Skincare Product branding, Packaging design with herbal inspiration and Southeast Asian ingredients. Designed by Panithan (Penny)